Are you on Pinterest? Almost 12 million people are. Although it was created in 2010, Pinterest really didn’t grow in popularity until early 2012. Then it virtually exploded! Today Pinterest is the number three social media site behind Facebook and Twitter. And, although 80 percent of the fans are women and the largest demographic is the 23 to 45 age group, new personal and business users are joining every day.
So what is Pinterest? Pinterest has been defined as a virtual pinboard. On this social networking site you as a user can collect photos as well as link to products. You can browse boards created by other people to discover new things and get inspiration from people who share your interests. You’re able to organize and share everything you find on the web. The collections of photos or videos can be interesting, informative, beautiful, funny, helpful or inspiring. It’s a simple and easy way to collect things you are interested in, categorize them and save them all in one place – or on one board.
Most people use Pinterest to find inspiration, whether getting married, decorating their home, seeking household tips and DIY ideas or just looking for a recipe for dinner. In my case, for example, a friend encouraged me to try Pinterest because I was thinking of remodeling my kitchen. I was looking for ideas and a place to keep pictures of kitchens and kitchen components that I really liked. Hence my first board was created, “My New Kitchen”.